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Rebecca Gaspert, a beauty therapist for over 10 years, joined Brazilian Beauty as a therapist in May 2007 and fell in love with the Brazilian Beauty vision and business model. She now owns two salons. The first salon she purchased in June 2008, directly from the franchisor, which was operating as a company owned store. Once her first store was up and running successfully, Rebecca purchased her second location from a previous franchisee, in October 2010.
Prior to becoming a multi-site franchisee, Rebecca worked on cruise ships for five years. She worked her way up from beauty therapist, to assistant spa manager, to spa manager. She then moved up and on to the cruise lines Head office in Miami, USA. “Deciding to move back to Australia was very exciting because I knew I wanted to own my own business,” Rebecca said.
“I decided to start from the bottom again, and just work as a beauty therapist. I had many job offers and decided at the time that Brazilian Beauty was for me, because of the career progression potential, which I managed to complete rather quickly!”
Rebecca progressed from beauty therapist to managing a company owned store and working for Head office for a short time, before becoming a franchisee. She was committed to the company and the brand from day one. “I am a Brazilian Beauty through and through!”
The two stores are doing well, but Rebecca said she still draws upon the support and guidance available to her from franchisors, Francesca and Andrew, on the business side as well as training. Having come from a background in beauty, Rebecca stated, “I found it interesting and quite challenging in the beginning, to organise my bookwork, etc. It was great to have someone on hand to give advice when I was starting out.”‘
Becoming part of a franchise system is often about wanting to change your work/life balance. Rebecca believes she has definitely achieved this. She admits that since buying the second business, she has had to work in the salon for an extended period of time to get it up and running. However, as a Brazilian Beauty franchisee, she has the flexibility to dictate her own hours.
“I love that I have the opportunity with Brazilian Beauty to work ‘on’ my business rather than in it, if I so choose! I don’t believe I would have been able to reach this level or security in the business had I just opened a salon of my own, and not been part of this group!”
What was it that drew Rebecca to Brazilian Beauty in the first place? “I had a look into a few different franchise salons available prior to purchasing Brazilian Beauty. I just didn’t feel the level of customer service or consistency was at the same standard as Brazilian Beauty, and by that time, I knew Brazilian Beauty inside out! It was easy to step in as an owner and hit the ground running.”
Rebecca said the strength of the franchise rests with its great business model and well planned operational systems. She claimed that it’s hard to not get it right if you follow the systems that are already in place. The love for the company and her own salons is evident by Rebecca’s achievements thus far. Brazilian Beauty Taringa, won the Quest Business Achievers Award this year in the Beauty Salon Category and she has high hopes that her Springfield Salon will follow with an award this year in their local area too!
The Brazilian Beauty franchise system philosophy is centred on creating a business system that motivates and nurtures our franchisees and team members to support the brand vision, that is, to ensure each and every client leaves the salon 100% delighted by the Brazilian Beauty experience.
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